Performance marketing · Est. 2024

The Meta Ads agency built for profitable scale.

Founder-led, cross-vertical, and built for operators who measure in margin, not impressions. $50M+ in Meta spend, deployed across 10+ industries under one disciplined process.

  • Predictable lead flow
  • Compounding creative
  • Lower CPA at scale
  • Founder ownership
  • Honest measurement
Trusted by operators across 10+ verticals
Axion
LW Land
World's Fastest Humans
Alicia Winters
WB
Hass Avocado Board
Dewberry Farm
Bushel & Row
ServiceSetter
Peach State Probate
Itty Beady
Memorí
Bitcoin Merch
Fundae
Grizzly Golf
KARO
Morgan Rhea
Rogue Life Co.
Rowdy Trails
TN Nursery
Axion
LW Land
World's Fastest Humans
Alicia Winters
WB
Hass Avocado Board
Dewberry Farm
Bushel & Row
ServiceSetter
Peach State Probate
Itty Beady
Memorí
Bitcoin Merch
Fundae
Grizzly Golf
KARO
Morgan Rhea
Rogue Life Co.
Rowdy Trails
TN Nursery
What makes us different

Meta still works. Most accounts don't.

$50M+ managed across 10+ verticals. Here's where we find the wins that other agencies miss.

001 / Pattern recognition

Cross-vertical pattern library

Hooks that crush in eCommerce show up in SaaS three months later. We've watched the playbook unfold across 10+ industries, so we don't test from zero on your account.

002 / Measurement

Honest measurement, not dashboards

CAPI, MMM, geo-lift, LTV modeling. Decisions tied to dollars instead of last-click. You'll always know which spend earned its keep and which didn't.

003 / Creative

Creative production at velocity

1,000+ creatives shipped every year across the portfolio. Volume is the input. Compounding learning is the output. UGC, statics, and motion, all in-house.

004 / Ownership

Founder on every account

The person on your sales call is the person on your account, and the person on your bi-weekly call. No layers. No handoffs. No "let me check with my team."

How we onboard

Inherit an account? Reset it first.

Every engagement starts with the Raintree Reset, a 14-day audit that names what's broken before we ship a single ad.

Before the Reset

Say goodbye to.

  • Campaigns that haven't been touched in a quarter
  • Creative that's been running since launch
  • Reporting that doesn't tell you what to do Monday
  • Spend going up without revenue following
  • Account managers who go quiet between QBRs
With Raintree

Say hello to Raintree.

  • A full account audit inside the first two weeks
  • Bi-weekly creative refresh, no upsell
  • Reporting written for operators, not dashboards
  • Testing discipline that compounds across cycles
  • The founder on every account, every two weeks
By the numbers

Ten verticals. One discipline.

Lifetime managed spend $50M+ Profitably deployed across the Meta ecosystem since 2024.
Active partnerships 15+ Brands actively scaling on Meta with Raintree as their growth partner.
Verticals served 10+ eCommerce, real estate, SaaS, home services, legal, healthcare, live events, B2B, education, and more.
Creatives shipped / yr 1K+ Volume is the lever. Disciplined testing turns it into compounding learning.
The difference

The good vs. the rest.

What you get with Raintree, versus what most agencies actually deliver once the contract's signed.

Most agencies

The rest

  • Senior on the pitch, junior on the account
  • Creative production is an upsell
  • One vertical, one playbook
  • Quarterly creative refresh, if you ask
  • Last-click dashboards, monthly PDF
  • 12-month contract, scope locked
Selected work

Outcomes, not impressions.

A slice of recent engagements across the portfolio. Full case studies on request.

001

Cross-vertical learnings, deployed across 10+ industries.

002

Founder-led strategy on every account, every cycle.

003

1,000+ creatives shipped per year, in-house.

FlexiBake
B2B SaaS · Bakery Software

Cut CPL 74%. Tripled lead volume.

High-volume, varied creative testing strategy paired with a campaign restructure to systematically identify and scale winning concepts.

-74%
Cost per lead
+289%
Lead volume
FlexiBake Meta
Grizzly Golf
eCommerce · Apparel

+86% revenue in six months.

Six months of compounding gains on Shopify + Meta. Creative iteration loops that founders Megan & Corey called out by name.

+86%
Revenue PoP
+16%
ROAS PoP
Grizzly Golf Shopify Meta
Who you work with

No layers. You work directly with the founder.

Most agencies sell senior strategy and ship junior execution. Raintree is built the other way around. The person on your sales call is the person on your account.

Will Kennon
Founder · Strategy

Will Kennon

Will founded Raintree Ads in 2024 after running performance marketing in-house for high-growth eCommerce and lead-gen brands. He's personally managed over $50M in Meta spend and leads strategy across every Raintree engagement.

$50M+
Meta spend managed
10+
Verticals scaled
2024
Founded Raintree
“We treat every dollar as a data point. Iteration by iteration, those insights compound into performance no shortcut can match.”
From the bridge

What our partners say.

“Will is the best at Meta Ads, he does a great job. I highly recommend him.”
T
Tammy Sons
Owner, TN Nursery
“Raintree took an account we thought had peaked and 4x'd it in two quarters. The creative volume alone is unmatched.”
S
Sarah Liu
CMO, Halcyon Living
“Outstanding person to work with. Very knowledgeable and patient and most importantly gets the job done. Highly recommend!”
C
Chris Meek
Client
Common questions

Before you book.

Will I be working directly with the founder?

Yes. Will is the person on your sales call, the person on your account, and the person on your bi-weekly call. No agency layers and no handoffs to a junior media buyer once the contract's signed.

How fast can we launch?

Seven days from contract signing. The Raintree Reset audit, account setup, tracking, and first creative batch all run in parallel during week one.

What makes Raintree different from larger agencies?

Three things. We see patterns across 10+ verticals so we don't test from zero. Creative production is in scope, not an upsell. And the founder runs your account, not a junior account manager.

What's the minimum ad spend?

We work best with brands spending at least $10K a month on Meta. Below that, the math rarely works for either side. Happy to point you somewhere better if that's where you are today.

Do you handle creative production?

Yes. Bi-weekly creative refreshes, roughly 26 fresh concepts a year for your account, are standard in every engagement. UGC, statics, and motion, all produced in-house.

How does pricing work?

Flat fee. $1,800 a month on Flex or $1,500 a month on a six-month subscription. Switch any time, cancel any time. Ad spend is paid directly to Meta and billed separately. Full pricing page.

Ready to chart a profitable course?

Book a 30-minute call. We'll come back within 48 hours with whether we're a fit, plus a candid take on what we'd do first.